The Snowball EffectThis fast moving, helpful and practical book shows you how to develop instant rapport, connect with the basic interests of the other person and persuade him or her quickly to your point of view in a warm, professional mannerBrian Tracy, Author of The Power of Self Confidence & Eat That Frog Lets be honest, it isnt easy to communicate perfectly. But imagine what would happen if your communication suddenly became twice as effective as it is now in